Hi!
This is a bit more technical, I’ll try to explain this as best as I can.
Your tipical html stucture for a page looks like this:
<html>
<head>
<!-- Meta -->
</head>
<body>
<!-- Content -->
</body>
</html>
What you have in the <head>
part are tags and meta tags that describe what the page is about like: title, description, other meta and so on …
Now, what you have inside the <body>
tag is the page content structured using html tags. Basically this is where your article content will be here with the appropriate html tags like: h2
, h3
, h4
, p
, article
and so on.
In SiteJet on any Collection Item page you have all the appropriate meta tags added inside the <head>
, but the Collection Item content is not inside the <body>
tag , this content is added when the page is loaded by the browser using JS.
Basically when the Google Bot index your page will read the existing html (head + body) - he doesn’t run/interpret the JS from the page.
This method is fine as long as your website is not content focused.
For instance if you want to rank better for a specific keyword in your article like “marketing”, you will need to use this keyword in the meta tags but also in the content (with appropriate tags like h1, h2, p and so on).